# BuildRunKit Manual
The complete manual for all of the applications included in BuildRunKit
# BuildRunKit - Account and core features
# Overview and Account Setup
BuildRunKit is an all-in-one business operating system designed for founders, entrepreneurs, and growing teams. It bridges the gap between high-level strategy and daily execution by providing a unified workspace for planning, building, and running every aspect of a modern business.
##
### Creating Your Account:
**How to Sign Up:**
Starting your journey with BuildRunKit is quick and easy. Follow these steps to set up your new account:
1. Email Address: Enter your primary email address in the Email field.
2. Create a Password: Enter a strong, secure password. Use the eye icon to double-check your typing.
3. Terms & Privacy: Review the Terms of Service and Privacy Policy, then check the box to confirm your agreement. This is required to proceed.
4. Complete Registration: Click the blue Sign Up button to create your account.
5. Alternative Options: You can also register instantly using your existing Google or GitHub account by clicking the buttons at the bottom.
6. Already a User? If you accidentally landed on this page, click "Sign in here" at the bottom to go back to the login screen.
### Accessing Your Workspace
**How to Sign In:**
Accessing BuildRunKit is simple and secure. Follow these steps to log in to your account:
1. Email & Password: Enter your registered work email address and password in the provided fields. You can click the eye icon in the password field to verify your entry.
2. Social Login: For faster access, you can choose to sign in using your Google or GitHub account by clicking the respective buttons at the bottom.
3. Forgot Password: If you’ve forgotten your credentials, click the "Forgot your password?" link just above the Sign In button to receive a reset link via email.
4. New Users: If you don't have an account yet, click the "Sign up for free" link at the very bottom to begin your registration.
# Features
Exhaustive documentation of the features across all applications -- this is not to be divided by application but rather what the feature is and where to find it.. so it can include references to other chapters/pages
# Strategy Hub
# The Strategy Hub Dashboard
## The Strategy Hub Dashboard
[](https://library.buildrunkit.com/uploads/images/gallery/2026-05/screenshot-2026-05-19-133542.png)
The Strategy Hub dashboard serves as your centralized workspace for managing tasks, problems, ideas, and notes. It provides a high-level view of your active boards and tracks real-time progress across key workflow segments.
### Overview Cards
The top metric cards show the total number of active tracking boards within each core strategic category:
- Tasks: Displays the total number of task boards active in your workspace (e.g., 4 boards).
- Problems: Tracks active issue or bug logging boards (e.g., 1 boards).
- Thoughts: Aggregates brainstorms, ideas, and strategic thoughts (e.g., 1 boards).
- Relationships: Manages network, partner, or team connection boards (e.g., 1 boards).
- Mindmaps: Provides quick access to visual brainstorming or mind mapping workspaces (e.g., 1 boards).
- Notes: Collects knowledge base and documentation folders (e.g., 1 boards).
---
- Progress Bar: Displays a total visual percentage completion rate of your combined task workload.
- In Progress: Counts active tasks currently being worked on.
- Upcoming: Lists scheduled or future action items.
- Overdue: High-priority alert counting tasks that have passed their set deadlines.
- View all: Click the blue View all → link to manage your complete task records.
- Log a Problem: If no items are listed, click the blue Log a Problem button to record a new bug or block.
- View all: Click the blue View all → link to navigate directly to the dedicated Problems module.
- Quick Access Blocks: Lists your recent documents, displaying individual row titles and their last updated relative timestamp (e.g., *Updated 4 weeks ago*).
- View all: Click the blue View all → link to open up the complete knowledge module.
---
- Dashboard: Jumps back to your global dashboard hub.
- Strategy Hub: Refreshes or returns you to this primary workspace layout.
- Tasks: Direct link to your expanded task listings.
- Problems: Opens your complete workspace issue tracker.
- Thoughts: Accesses your logged ideas and concepts.
- Relationships: Opens your contact network maps.
- Mind Maps: Launches your visual planning boards.
- Simple Notes: Links to your full documentation knowledge base.
- Creating a Board: Click the blue + New Board button at the top right to start a fresh project environment.
- Board Directory View: Track active spaces like your Core Functionality Check Board or Full System Check Task Board, along with their last relative modification date under the Updated At column.
- Filtering & Columns: Use the top text bars to search specific project names. Use the Columns dropdown tool to show or hide parameters like *Name*, *Updated\_at*, or *Actions*.
- Board Context Menu: Clicking the three dots icon (`...`) on the right side of any individual board row opens control configurations to View, Rename, or Delete that board.
---
- Lists Management: Organize progression stages by clicking the + Add List container. Clicking the three dots (`...`) next to a column header like "First List" allows you to select Rename, Bulk Options, or Delete List.
- Board Layout Controls: Switch between dynamic visual cards using Kanban view or structural line rows using Table view.
- Data Retrieval: Use the Export button to extract your active list details, or utilize the right-hand Filters side-panel to slice view parameters by Priority (*Low, Medium, High*), Due Date (*Overdue, Due Today, Next 7/30 Days*), or completion Status.
---
1. Click the list settings menu and select Bulk Options.
2. In the Bulk Tasks workspace modal, enter one task item per line.
3. Use the explicit colon format: `task:description` (e.g., `Fix login bug:Investigate why the auth token expires early`).
4. Click the blue Save button to automatically generate distinct task cards down your targeted list.
- Task Title: Provide a concise action statement at the top input line.
- Assignee: Use the selection dropdown to route accountability to a team member, or click Add External Assignee + to invite an outside contributor.
- Due Date: Use the interactive Pick a date calendar picker to establish your hard deadline.
- Priority: Designate importance tiers using the classification selector (*Low, Medium, High*).
- Color: Assign colored visual identifiers (such as *Pink*) to make cards stand out on your board grid.
- Task Templates:
[](https://library.buildrunkit.com/uploads/images/gallery/2026-05/screenshot-2026-05-19-135758.png)
Avoid starting from scratch by clicking the Template dropdown tool on the description block. Select from pre-structured blueprint outlines, including:
- *Strategic Decision*
- *Marketing Task*
- *Feature Request / User Story*
- *Meeting / Brainstorming*
- *S.M.A.R.T. Framework*
- *Root Cause*
- *Risk Assessment*
- *Product-Market Friction*
- *Resource Bottleneck*
- *Technical Debt Audit* *(Note: If you haven't saved any custom layouts yet, the system will display a "No workspace templates yet" notice at the bottom of the list until you toggle on the "Save description as a template" switch.)*
- Description Editor: Fill out your action details manually, or toggle the Save description as a template switch at the bottom to store your layout for future use.
- Status Action: Click the Mark as done check button to shift the task state instantly. Click Create Task to finalize.
---
- Open: Launches the full individual configuration details view.
- Delete: Permanently drops the selected card from your board workspace records.
- Move or Copy (Migration Assistant): Selecting this action triggers a modal that helps you reposition or duplicate task items across different spaces without losing formatting details:
- Existing Board Tab: Reposition or duplicate your item into another list layer inside any active environment already saved to your workspace profile.
- New Board Tab: Type in a brand-new Board name and List name inline to build a fresh destination space on the fly, immediately routing the migrated card there.
- Execution: Click the soft Copy button to clone the item, or click the blue Move button to shift the original record entirely.
- Creating a Board: Click the blue + New Board button in the top-right corner to initiate a separate issue-tracking workspace.
- Directory List: View all active boards (such as the "Core Bug Tracker"), searchable by title and filterable using the Columns dropdown configuration menu.
- Board Options Menu: Click the three dots icon (`...`) on the right side of any listed board row to View, Rename, or Delete that board environment.
---
- Columns & Views: Organize your issue lifecycles dynamically across columns (e.g., "First List") using either the Kanban grid arrangement or a clean line-by-line Table view.
- List Configurations: Click the three dots icon (`...`) next to any column title header to Rename the list, access Bulk Options, or select Delete List.
- Filtering & Export: Extract your active data sets using the Export function, or use the right-hand Filters side-panel to isolate entries by Priority (*Low, Medium, High*), Due Date, or completion Status.
---
1. Click your list configuration menu and choose Bulk Options.
2. Use the standard colon format: `problem:description` (entering one distinct issue ticket per line).
3. Click the blue Save button to populate your board instantly.
- Title & Mark Done: Provide a descriptive title at the top, or toggle Mark as done to clear the card.
- Assignee: Designate a team member via the dropdown, or select Add External Assignee + to collaborate with outside support.
- Due Date: Set a target resolution deadline using the interactive calendar picker.
- Priority & Color Tiers: Flag critical blockers by defining their importance level (*Low, Medium, High*) and assigning a distinct card accent color (e.g., *Pink*).
- Problem Templates: Drop in pre-structured frameworks by selecting the Template utility dropdown above the description text area. Options include specialized problem-solving blueprints such as Strategic Decision, Root Cause, Risk Assessment, or Technical Debt Audit.
---
- Context & Metadata: Displays your foundational core settings, including assigned team owners, set deadlines, importance tiers, and template-guided problem descriptions.
- Team Communication: Exchange real-time feedback directly within the card context window.
- Posting Updates: Type message notes directly into the Add a comment... text entry block and click the blue Send arrow button to publish.
- Activity Stream: Tracks a clear, chronological conversation log underneath the main card workspace history.
- Evidence Collection: Centralize external files, technical logs, or system screenshots directly onto the problem record.
- Uploading Files: Click the Choose Files icon block to drag and drop or browse local storage for relevant documentation items.
- Storage Rules: The platform handles image verification and securely anchors your uploaded assets right inside the targeted issue ticket layout.
---
- Open & Delete: Access full collaboration tabs or wipe obsolete records from the workspace tracking board entirely.
- Move or Copy: Launch the Migration Assistant modal to copy or move issue records. You can copy/move the ticket into an Existing Board layout list, or type a fresh identifier to establish a New Board workspace directly on the fly.
- Breadcrumb Navigation: The top left displays the active path, showing Thought boards followed by an arrow pointing to your currently opened board name (e.g., *Full System Check Thought Board*).
- Quick Switch Dropdown: Clicking the small up and down arrow icon directly next to "Thought boards" pulls up a quick menu to toggle between your saved boards or click + Create new board without returning to the main directory.
- Canvas Settings & Zoom Toolbar: Located at the top right of the canvas, this bar gives you layout controls:
- Zoom Controls: Use the zoom-out (`minus`), percentage display (e.g., `100%`), zoom-in (`plus`), and `reset` icons to navigate a dense board.
- Export: Click the download arrow icon to save a local copy of your canvas layout.
- Clear (Trash Can Icon): A red button that completely wipes all shapes, lines, and data off the current canvas.
- Total: The overall count of all tasks assigned to you.
- Pending: Tasks that are currently open and awaiting action.
- Completed: A count of all finalized tasks.
- Overdue: Tasks that have passed their assigned due date without being completed.
- Upcoming: A look-ahead at tasks scheduled for the near future.
---
- Search Bar: Locate tasks quickly by searching for their title, description, or the assigned team member.
- Filtering: Narrow your view by using the All Priorities or Due Date dropdown menus.
- Quick View Tabs: Switch between status-specific lists, including All Tasks, Pending, Completed, Overdue, and Upcoming.
---
- Task Title: Enter a clear, concise name for the task.
- Description: Add optional details or specific instructions for the task.
- Priority: Use the dropdown to set the importance level (e.g., Medium Priority).
- Due Date: Click the calendar icon to pick a specific deadline.
- Profile Details: This section allows you to manage your identity. You can enter and update your First Name, Last Name, Email, and Phone number in the provided text fields.
- Bio: Use the larger text area to add a brief professional summary or description to your profile.
- Save Changes: Click the brown Save Changes button at the bottom right to finalize any updates to your personal information.
---
- Password Management: Update your login credentials to keep your account secure.
- Notifications: Configure how and when you receive system alerts and updates.
---
- Light: A bright interface with a light-colored background.
- Dark: A high-contrast interface with a dark background, ideal for low-light environments.
- System: Automatically syncs the interface theme with your device's operating system settings.
- Update Theme: Click the brown Update Theme button to apply your chosen visual style.
- Step 1: Download Templates: Before you begin your upload, use the Download Template links for Contacts, Deals, or Tasks. These files contain the correct column headers to make mapping seamless.
- Step 2: Upload File: Once your template is filled out, select the appropriate category and upload your file.
- Step 3: Map Fields: Align your spreadsheet columns with the CRM fields.
- Step 4: Preview & Finish: Review your data sample, then complete the import to add the records to your workspace.
---
- Upload Tasks: If you have task data ready in the template, click this button to process it.
- Finish and go to Dashboard: Click this to exit the setup and return to your main dashboard.
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- Select Records: Choose to export your Contacts, Deals, or Tasks.
- Export Action: Click the brown Export Data button.
- File Format: Your records will automatically download as a ZIP file. You must extract this folder on your computer to access the individual spreadsheet files inside.
- User Profile: This section displays your Display Name, your Phone Number, and the date you became a member. Click the Edit button to make changes to your name or phone details.
- Email Address: View the primary email associated with your account. You can update this by clicking Edit, which will trigger a confirmation link to your new address.
- Current Password: Enter your existing password for verification.
- New Password: Create a new password containing at least 8 characters.
- Confirm: Re-enter the new password to ensure it matches, then click the brown Change Password button to finalize.
---
- English: Use the interface in English.
- Español: Usar la interfaz en español.
- Light Theme: A bright interface with a light-colored background.
- Dark Theme: A high-contrast interface with a dark background, ideal for low-light environments.
- Click the Workspace Selector: Click on the workspace name at the top of the sidebar.
- Select from the List: A dropdown menu will appear showing all workspaces you have access to, labeled with their specific access level (e.g., "Official BuildRunKit..." with a CUSTOM tag or "Training & Demo" with an ENTERPRISE tag).
- Instant Switch: Click on the desired name to instantly switch all project data (Tasks, Milestones, and Activities) to that workspace.
- Create New: You can also click "+ Create workspace" at the bottom of this menu to start a brand new project environment.
- Total Projects: Shows the total count of active projects and an overall completion percentage.
- Total Tasks: Displays the total number of tasks in the workspace and how many are finished.
- Overdue Tasks: Highlights the number of tasks that have passed their due dates and "Need attention."
- Upcoming Deadlines: Tracks tasks that are scheduled to be completed within the current week.
- Recent Projects: This section displays your most recently accessed projects. If you are just starting, click the brown "Create Project" button in the center of the dashboard to begin your first workflow.
- View All: Click the "View All →" link to see a full list of every project in your workspace.
- Dashboard: Returns you to this overview page.
- Projects: View and manage your full list of ongoing and archived projects.
- Milestones: Track major goals and roadmap targets.
- Tasks: Access your full task list and manage individual to-dos.
- Activities: View a log of recent updates and changes across the workspace.
- Selection Options: Choose what data you wish to download by selecting All Data, or specific categories including Projects Only, Milestones Only, Tasks Only, or Activities Only.
- Download: Click the brown Download Data button to generate and save your ZIP file.
- Activities Reports: For specialized reporting, you can choose to generate an Activities Report in PDF (best for printing and sharing) or Excel (best for analysis and editing) formats.
---
- Step 1: Import Projects: Start by dragging and dropping your `projects.csv` file to create the base project records. Projects are a required component of the import process.
- Step 2: Import Milestones: Once projects are imported, upload your `milestones.csv` file so each milestone can map correctly to its parent project. Milestones are also a required component of the import.
- Step 3: Import Tasks (Optional): After the milestones are imported, you have the option to upload a `project_tasks.csv` to complete your data flow.
- Finalizing: You can choose to click Finish Import immediately after successfully importing your milestones, or you can continue to the task import step if you have task data to include.
- Creating a Journey: Click the blue Start New Journey button at the top right to open the startup selection layout.
- Searching and Filtering:
- Use the Search journeys... text field above the table to filter your active paths by their specific title text.
- Use the Filter by title... search field next to it to narrow down directory rows by matching exact title terms.
- Journey Directory Table: Track active spaces across several parameters:
- Title: The name of the roadmap (e.g., *Founder Journey*).
- Description: A short outline summary detailing the scope of the path.
- Journey Type: Identifies the framework category classification (e.g., *Founder*).
- Brand: Logs any specific internal company asset or brand associated with the tracking environment.
- Created By: Displays the user profile who initiated the roadmap.
- Created At: Tracks the initial date the tracking module was opened.
- Columns Visibility Tool: Click the Columns dropdown tool above the table to toggle parameters visible or hidden via checkmarks (Title, Description, Journey\_type, Brand, Created\_by, Created\_at, or Actions).
- Selection Summary: A tracking counter at the bottom left logs your selected table rows (e.g., *0 of 2 row(s) selected.*).
- Build and grow your startup from idea to success (Blue Rocket Icon): The active primary track focused on complete end-to-end business execution.
- Develop strategic plans and execute them effectively (Purple Target Icon): A strategic planning track.
- Create powerful marketing campaigns and build your brand (Green Trend Icon): A marketing and brand growth track.
- Conduct thorough research and gather valuable insights (Orange Magnifying Glass Icon): A research and market analysis track.
- Manage human resources and build great teams (Pink Team Icon): An operations and team management framework track.
- Main Workspace Title: Displays "Basic Information" with an introductory promise statement: “If you will just answer a few things we will promise to try to benefit from the knowledge and tailor your journey accordingly.”
- Question 1: Objective Tracking:
- Label: "1. What's your biggest goal for this journey?"
- Input Field: A multi-line text container with the placeholder instruction: “Share your primary objective or what you hope to achieve...”
- Question 2: Pain Point Analysis:
- Label: "2. What specific challenges are you hoping to solve?"
- Input Field: A multi-line text container with the placeholder instruction: “Describe the main obstacles or problems you're facing...”
- Question 3: Operational Status Identification:
- Label: "3. Are you starting from scratch or already in motion?"
- Input Field: A multi-line text container with the placeholder instruction: “Tell us about your current stage in the business journey...”
- Main Workspace Title: Displays "Export Orientation Results" with the dynamic header subtitle: “This is a summary of what you learned and shared with us during the orientation stage.”
- Document Generation Panel: A stylized light-blue callout card spanning the top of the workspace labeled Orientation Stage Results:
- Description: Prompts the user to “Download a comprehensive PDF report containing all your orientation findings”.
- Action Button: Features a centered blue Generate PDF Report action key accompanied by a download icon.
- Sub-Stage Completion Logs (Split Grid): Two parallel tracking blocks display completion verifications for the introductory screens:
- Orientation Welcome Block: Titled “Introduction video and Journey overview.” It presents a green status alert bar confirming: `✓ Welcome substage completed successfully.`
- Journey Info Block: Titled “Journey content and navigation tips.” It displays a secondary system notification indicator reading: `✓ No information provided.`
1. Goal Audit Row:
- Label: `✓ What's your biggest goal for this journey?`
- Data Block: Displays the captured multi-line text block entry summarizing primary objectives.
2. Challenge Audit Row:
- Label: `✓ What specific challenges are you hoping to solve?`
- Data Block: Displays the captured multi-line text block entry mapping core business obstacles.
3. Status Audit Row:
- Label: `✓ Are you starting from scratch or already in motion?`
- Data Block: Displays the captured multi-line text block entry noting current operational standing.
- Main Workspace Title: Displays "Welcome to the Discovery Stage" accompanied by a clear instructional subtitle: “Get an overview of the Discovery process and learn how this stage will help you explore and validate your startup ideas.”
- Discovery Media Panel: Features a large graphic or video workspace element explicitly labeled Discovery on the top-left and badged with the official buildrunkit brand logo on the top-right.
- Concept Validation Selector: Located directly to the right of the media panel, this interactive component prompts users to define their starting point:
- Field Label: "Do you already have a business idea you're excited about?"
- Dropdown Selector: Clicking the "Select an option" box expands a menu containing three distinct choices to categorize the user's current stance:
1. Yes, I have one
2. I want to explore new ideas
3. I have a few and want help picking
- Main Workspace Title: Displays "Founder Fit Scan" with the explicit header instruction: “Reflect on your skills, interests, and motivations to ensure your startup idea aligns with your personal strengths and goals.”
- Founder Fit Analysis Context Card: A full-width text container block positioned at the top of the canvas layout:
- Header: Founder Fit Analysis
- Subtitle Text: “To help us provide a more tailored founder fit analysis, please share any additional context about your background, goals, or specific areas of interest.”
- Input Area: A text entry field labeled “Your Background, Goals and Interests” with the inside placeholder prompt: “Additional context and information about your background, goals, or specific areas of interest for this journey”.
- Action Button: A solid blue button centered below the entry field labeled Generate Founder Fit Analysis.
- Your Strengths Matrix: A multi-selectable grid of behavioral traits:
- Pre-populated Grid Items: Leadership (Selected), Communication, Problem Solving, Adaptability, Creativity, Teamwork, Analytical Thinking, Time Management, Technical Skills, Customer Focus, Strategic Planning, and Negotiation.
- Custom Data Field: An input bar at the bottom labeled “Add a strength and press Enter” alongside an Add button.
- Your Skills Matrix: A grid mapping technical and professional operational abilities:
- Pre-populated Grid Items: Project Management (Selected), Software Development, UI/UX Design, Data Analysis, Marketing, Sales, Customer Support, Content Creation, SEO, Social Media Management, Business Development, and Financial Management.
- Custom Data Field: An input bar at the bottom labeled “Add a skill and press Enter” alongside an Add button.
- Your Values Matrix: A grid tracking core cultural and ethical operational drivers:
- Pre-populated Grid Items: Innovation (Selected), Integrity, Excellence, Collaboration, Sustainability, Transparency, Creativity, Empathy, Resilience, Accountability, Passion, and Diversity.
- Custom Data Field: An input bar at the bottom labeled “Add a value and press Enter” alongside an Add button.
- Your Experience Matrix: A grid mapping historical professional domains:
- Pre-populated Grid Items: Leadership (Selected), Project Management, Customer Service, Conflict Resolution, Team Collaboration, Sales and Marketing, Technical Support, Data Analysis, Software Development, UI/UX Design, Content Creation, and Financial Management.
- Custom Data Field: An input bar at the bottom labeled “Add experience and press Enter” alongside an Add button.
- Main Workspace Title: Displays "Working Name + NAICS" with an introductory subtitle: “Let's define what your business will be called, its slogan and its formal industry classification.”
- Business Concept Recap Banner: A light gray full-width contextual alert box summarizing the selected track:
- Text: “You have chosen to pursue the business idea: An AI assistant that helps virtual assistants optimize their workflow and automate administrative tasks.”
- Field Label: "1. What is the working name of your business?"
- Input Box: A text entry field populated with a live placeholder or typed entry.
- AI Tool Integration: Features a solid blue Suggest Business Names action button to auto-generate creative naming variations directly underneath if the founder requires inspiration.
- Field Label: "2. What is the slogan or tagline of your business?"
- Input Box: A text entry field with the directional placeholder text: “Enter your business slogan or tagline...”
- AI Slogan Generation Parameter Filters: Founders can customize the automated generation tool by adjusting specific behavioral selectors:
- Slogan Tone Dropdown: Sets the branding attitude. Clicking the menu reveals four distinct choices:
1. Clever
2. Funny
3. Serious
4. Informative
- Language Dropdown: Sets the output translation. Clicking the menu reveals two standard options:
1. English
2. Spanish
- Action Trigger: Features a solid blue Suggest Slogans action button to generate list options matching the targeted tone and language configuration.
- Field Label: "3. What is the NAICS code for your business?"
- Input Box: A specialized input box displaying a search placeholder: “Search NAICS code...”
- AI Classification Integration: Features a solid blue Suggest NAICS Code action button that leverages the concept description to locate matching industrial classification codes from the North American Industry Classification System database.
- Sector Search Dropdown: A secondary interactive drawer element populated with standard macroeconomic parent groupings to help narrow down industry categorization manually:
- Agriculture, Forestry, Fishing and Hunting
- Mining, Quarrying, and Oil and Gas Extraction
- Utilities
- Construction
- Manufacturing
- Main Workspace Title: Displays "Early Market Signal Check" alongside a descriptive subtitle mapping its core objective: “Test your idea against early market signals to validate demand and gather insights before investing more resources.”
- Market Insights Generation Console: A stylized data intake card centered on the workspace canvas, titled "Generate comprehensive market insights based on your business description and NAICS classification."
- NAICS Code Field:
- Label: "NAICS Code"
- Input Box: A text field with the placeholder instruction: “Enter your NAICS code”. This links directly with the industrial classification chosen in the previous sub-stage.
- Business Description Field:
- Label: "Business Description"
- Input Box: A multi-line text container with the inside placeholder prompt: “Provide a detailed description of your business...”
- Main Workspace Title: Displays "Welcome to the Marketing Research Stage" accompanied by a directional subtitle: “Get an overview of the Market Research process and learn how this stage will help you identify your target market, trends, and competitors.”
- Market Research Media Panel: Features a large central workspace graphic or video element titled Market Research on the top-left and branded directly with the official buildrunkit logo on the top-right.
- Onboarding Information Drawer (Right Panel): A structured information block or layout component sits to the right of the media display to outline immediate objectives before the founder begins editing data entries.
- Main Workspace Title: Displays "Market Type" accompanied by a targeted operational subtitle: “Identify the type of market you are entering to better understand consumer behaviors, regulatory barriers, and market dynamics.”
- Market Type Matrix Selection: A collection of four large, interactive option cards arranged across the canvas. Each strategy type features a distinctive heading title and description block:
- Existing Market:
- Description: Entering an existing market with well-defined product categories, established competitors, and known customer requirements. The primary operational goal here is stealing market share from current incumbents.
- New Market:
- Description: Creating an entirely new market category where a product or service solves a problem that customers didn't realize they had. This path features no direct initial competitors but requires massive consumer education efforts.
- Resegmented Market (Niche / Low Cost):
- Description: Finding a specific group of customers in an existing market whose needs are currently ignored or underserved by massive industry giants. This relies on targeting a specific niche or leveraging a low-cost pricing strategy.
- Clone Market:
- Description: Taking an incredibly successful, proven business model from a foreign or distinct market and completely replicating it within a local region or unserved geographic area.
- Main Workspace Title: Displays "Competitive Analysis" accompanied by a positioning subtitle: “Identify and analyze your competitors to understand their strengths, weaknesses, and market positioning.”
- Competitor Generation Control Card: A full-width intelligence container positioned at the top of the canvas workspace:
- Header: Generate Competitive Analysis
- Subtitle Text: “Generate a comprehensive competitive analysis, profiling major competitors, their market share, strategies, and features.”
- Action Button: A solid blue button centered within the container labeled Generate Competitive Analysis. Clicking this runs the analysis to populate the matrix blocks below.
- 1\. Top Competitors Profile (Users Icon):
- Label: "1. Top Competitors Profile"
- Data Field: Displays the profiles and market data of primary competitors.
- 2\. Competitor Strengths & Weaknesses (Shield Icon):
- Label: "2. Competitor Strengths & Weaknesses"
- Data Field: Displays the core strengths and critical weaknesses identified for each competitor.
- 3\. Feature Comparison Matrix (Sliders/Settings Icon):
- Label: "3. Feature Comparison Matrix"
- Data Field: Displays a detailed breakdown of features across different market players.
- 4\. Pricing & Market Positioning (Dollar Tag Icon):
- Label: "4. Pricing & Market Positioning"
- Data Field: Displays the pricing tiers and strategic market positioning of competitors.
- Main Workspace Title: Displays "Moat" accompanied by a protective strategy subtitle: “Identify and define your competitive advantages or 'moat' to protect your business from competitors and sustain long-term success.”
- Moat Generation Control Card: A full-width strategic planning container positioned at the top of the canvas workspace:
- Header: Generate Moat
- Subtitle Text: “Generate a comprehensive moat analysis, profiling major barriers to entry, switching costs, and network effects.”
- Action Button: A solid blue button centered within the container labeled Generate Moat. Clicking this runs the analysis to populate the defensive strategic blocks below.
- 1\. Barriers to Entry (Shield Icon):
- Label: "1. Barriers to Entry"
- Data Field: Displays the structural roadblocks and startup challenges that prevent new players from easily entering your space.
- 2\. Switching Costs (Arrows Icon):
- Label: "2. Switching Costs"
- Data Field: Displays the calculated operational, financial, or psychological costs customers face if they try to leave your platform for a competitor.
- 3\. Network Effects (Network/Nodes Icon):
- Label: "3. Network Effects"
- Data Field: Displays how your product or service naturally becomes more valuable to existing users as your total customer base grows.
- 4\. Cost Advantages (Trending Down Bar Chart Icon):
- Label: "4. Cost Advantages"
- Data Field: Displays the unique operational efficiencies, scale economics, or proprietary processes that allow you to maintain lower costs than rivals.
- Main Workspace Title: Displays "Brand Basics" accompanied by a clear setup subtitle: “Define your brand's core identity including brand name, tagline, voice and logo.”
- Brand Logo Upload Panel: A structured block dedicated to media configuration on the upper left:
- Header: Brand Logo (accompanied by an image icon)
- Subtitle: “Upload or update your brand logo”
- Upload Trigger: Features a clear blue border Select Image button.
- File Constraints Label: Specifies “Upload your logo. Max size: 5MB. Supported formats: JPG, PNG, GIF, WebP.”
- Basic Information Form Panel: A structured data input layout placed on the upper right side:
- Header: Basic Information (accompanied by a clock/target icon)
- Subtitle: “Define your brand's core identity”
- Brand Name Input Field: A text entry field designated with a required indicator labeled \*“Brand Name ” and displaying placeholder text “Enter your brand name”.
- Tagline Input Field: A text entry container labeled “Tagline” with a placeholder reading “A memorable tagline for your brand”.
- Brand Description Input Area: A larger, multi-line text input block labeled “Brand Description” showing placeholder text “Describe what your brand represents and stands for”.
- Header: Brand Voice & Tone (accompanied by a microphone icon)
- Instructional Guide: “How does your brand communicate with your audience?”
- Preset Tone Selector Blocks: Displays five interactive presets arranged in a layout grid to capture your brand positioning:
- Friendly: “Casual and approachable tone”
- Professional: “Formal and authoritative tone”
- Innovative: “Creative and forward-thinking tone”
- Luxurious: “High-end and exclusive tone”
- Playful: “Fun and light-hearted tone”
- Custom Tone Utility: Features a text box field labeled “Your unique brand voice” alongside an interactive Add button, enabling users to register their own communication values manually.
- Main Workspace Title: Displays "Target Audience" accompanied by an instructional subtitle: “Refine and define your primary target audience based on insights from your market research.”
- Educational Information Panel: A full-width blue callout container positioned at the top of the workspace canvas:
- Header: How to choose your target audience
- Bullet Points:
- Consider demographics such as age, gender, location, and income level
- Think about psychographics like interests, values, and lifestyle
- Analyze your competitors' target audiences for gaps and opportunities
- Reflect on who would benefit most from your product or service
- Use customer personas to visualize and understand your ideal audience
- Main Workspace Title: Displays "Fonts".
- Instructional Subtitle: “Select your brand typography including heading and body families.”
- Typography Preview Card: A sticky vertical container docked on the right side of the workspace to display real-time configuration changes:
- Header Title: Typography Preview (accompanied by an eye icon).
- Live Render Content: Displays a sample layout structure reading: “Your Brand Name — Welcome to Our Brand — This is how your main content will appear to your audience. Supporting text and captions will use your body font to maintain consistency across all touchpoints.”
- 1\. Curated Font Combinations Suite (Upper Left):
- Header: Font Combinations (accompanied by a palette icon).
- Description: “Choose from these curated font pairings or customize your own”.
- Preset Pairing Choices: Six pre-packaged design blocks are available for quick selection:
- Modern & Clean: Heading Font / Body text example using Inter.
- Professional: Heading Font / Body text example using Roboto.
- Editorial: Heading Font / Body text example using Source Sans Pro.
- Tech & Innovation: Heading Font / Body text example using Space Grotesk.
- Friendly & Approachable: Heading Font / Body text example using Nunito.
- Classic & Timeless: Heading Font / Body text example using Open Sans.
- 2\. Browse Heading Fonts Catalog (Middle Panel):
- Header: Browse Heading Fonts (accompanied by a large "H" letter icon).
- Description: “Click a font to apply it to your headings and see an instant preview”.
- Font Library Grid: Displays 15 selectable heading options, showing typography styling for options like Archivo Black, Anton, Oswald, Bebas Neue, Poppins, Montserrat, Rubik, Raleway, Nunito, Black Han Sans, Playfair Display, Merriweather, Work Sans, Pacifico, and Inter.
- 3\. Browse Body Fonts Catalog (Lower Panel):
- Header: Browse Body Fonts (accompanied by a document text icon).
- Description: “Click a font to apply it to body text and see an instant preview”.
- Font Library Grid: Offers the same 15 selectable style options optimized for paragraphs, long descriptions, and readable layouts.
- Heading Font Selection Card:
- Details: “For titles, headlines, and primary text”.
- Selection Field: Required dropdown menu labeled Font Family \* (e.g., displaying Inter).
- Body Font Selection Card:
- Details: “For paragraphs, descriptions, and content”.
- Selection Field: Required dropdown menu labeled Font Family \* (e.g., displaying Inter).
- Main Workspace Title: Displays "Welcome to the Admin & Operations Stage".
- Instructional Subtitle: “Get an overview of the Admin & Operations process and learn how this stage will help you set up your business structure, legal requirements, and operational workflows.”
- Operations Launch Media Panel: Features a full-width workspace graphic or video element set in an open modern office environment. The media layout showcases the clean title card text "Admin & Operations" on the upper-left section and incorporates the official buildrunkit logo badge on the upper-right corner.
